Cairopolitan is a design concept store and art gallery in Cairo, capturing modern Egyptian life through unique products inspired by the city's daily icons. Opened in 2018, it combines meticulous in-house craftsmanship with local artist collaborations to promote Egypt's contemporary identity. Cairoprints is an annual exhibition featuring artworks by Egyptian and international artists, offering a diverse range of prints and a platform for artists to showcase their work to a broader audience.
In 2023, Cairopolitan contacted me to design the visual identity of the 4th edition of Cairoprints, granting me a full freedom to develop and direct their project. This 4-months process included different final products, such as the main event’s poster, but also social media stills and animations, merch design for stickers, pins, screen-printed t-shirts and tote bags, book design for the full catalog, exhibit signage, and storefront display.
